About The Patient's Voice
The Patients Voice, an early venture by the new creative services firm GirlOnPoint, has received critical and popular acclaim for its independent and balanced reporting of today's medical landscape. Founded by Rosemary Roberts, a writer with an extensive medical and sales background, GirlOnPoint provides custom medical and business content for education, advertising and marketing efforts. Following the success of GirlOnPoint's launch of The Patients Voice, in conjunction with Transitions, Inc. -- a technology and business development firm specializing in digital media and high-technology startups – GirlOnPoint is poised to provide additional services augmenting The Patients Voice, including newsletters, speaking engagements and a potential Spanish-language version of the show.
A Message From Rosemary
As the Internet continues to grow in popularity as a primary source of healthcare information, The Patient's Voice Internet Radio Show is committed to becoming a leader of consumer driven content. By going beyond the general outline of issues surrounding our complex and ever-changing delivery system of care, asking the tough questions, and also by responding to specific listener's concerns regarding subjects that require frank and open dialog, it is a platform that truly supports, the patient's voice .
The Patient's Voice is content driven by consumers, which means we'll tackle what our listeners write in and say they need assistance with, or topics that require additional information, and furthermore, we'll address those issues from the consumer's point of view. There's a certain expectation of tone, if you will, amongst traditional media regarding healthcare, whether it's print, radio, or television. And that's fine – acceptable for the general audience and politically correct in most cases -- but whether or not that "tone" gets the most important information across in a way that actually has an impact, or causes some action on the part of the reader or audience, I'm not convinced.
If that were true, we wouldn't have over 4-million new cases of Chlamydia reported annually, the most prevalent STD in the US today, not including those carriers still unaware that they harbor the bacteria (85% of women and 50% of men are asymptomatic), leaving an estimated 50,000 young women sterile every year and young men facing painful and often debilitating repercussions as well. This, despite the fact that in almost every mainstream magazine and on hundreds of Internet healthcare sites, there's an article regarding the dangers of this sexually transmitted bacteria -- usually brief in nature. This subject, and many others require more than a brief mention. I believe that an Internet radio show where listeners can hear these issues addressed in a manner that is professional, yet frank in dialog, can and does, have an impact.
Furthermore, the guidelines in place that determine the way in which healthcare providers address a host of risks factors on many fronts within medicine today are equally questionable in their effectiveness, so consumers must know two things; what the risk factors are, and how to be their own advocates for better care and information. That's the mission of The Patient's Voice and my personal commitment; to arm consumers with straight-up information they can use today, right now, for their own protection and that of their families. They can trust that I'll seek out the most qualified and committed healthcare experts to provide them with a clear and balanced platform from which they, the consumer can feel better informed and thus, better prepared for whatever their healthcare challenges might be.
Choosing to produce an Internet radio show over an e-newsletter or other print media allows for a different kind of relationship to develop between the host and the audience, one that's more deeply vested than typically possible with print media. That's not to say that writers of print don't have a relationship with their readers, many do, but imagine if some of the most respected weekly columnist could speak directly to their audience? Streaming audio allows for such a special connection to happen, and if quality information is delivered while maintaining a deep respect for your audience, then trust follows and that relationship is stronger for it. I try and keep in mind that for some in our audience, I'm speaking just for them or on their behalf when interviewing my special guests. That's the point; to help educate the audience while giving them a voice at the same time.
Like everyone else, I get my fair share of weekly or monthly newsletters delivered into my email inbox, but frankly, I'm hard-pressed for time to read them. Our audio format allows listeners to hear about current and important, often under-reported healthcare issues while working on other projects or surfing the net, anytime, day or night.
Streaming easily for both the slower dial-up Internet consumer and those with DSL/Cable connections, the show is available in Window's Media format and will soon feature Apple's popular QuickTime player, as well as, test a live “web cast” in the near future through a proposed joint project by Apple's QuickTime Educational and Training Support staff.
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